Privacy Policy
How Sg Appliances Pte Ltd collects, uses and protects your personal data, in accordance with the Personal Data Protection Act 2012 (PDPA) of Singapore.
1. Introduction
This Privacy Policy explains how Sg Appliances Pte Ltd (registration no: 201633598D) ("we", "us" or "our"), the owner and operator of www.sgappliances.com, collects, uses, discloses and protects the personal data you provide to us when you use this website or place an order.
By using this website and/or placing an order, you consent to the collection, use and disclosure of your personal data as described in this Privacy Policy.
2. Personal Data We Collect
We collect personal data that you provide directly to us, including:
- Name, email address, phone number and billing/delivery address when you place an order;
- Recipient name, email address and personal message when you purchase an e-gift voucher;
- Order details, such as the products purchased, order value and delivery instructions;
- Correspondence when you contact us by email, phone or WhatsApp.
We also collect limited technical data automatically when you use the website, such as your IP address and session information, for security, fraud prevention and to keep features like the shopping cart working.
We do not collect or store your credit/debit card numbers or banking credentials. Online payments are processed securely by our payment provider, HitPay Payment Solutions Pte Ltd, and your card details are handled directly by them.
3. How We Use Your Personal Data
We use your personal data to:
- Process, fulfil and deliver your orders, and issue e-gift vouchers;
- Send transactional communications, such as order confirmations, payment receipts and voucher codes;
- Arrange delivery with our delivery teams or the respective manufacturers, distributors or agents;
- Respond to your enquiries and provide customer support;
- Prevent fraud, verify payments and protect the security of the website;
- Comply with applicable laws and regulations.
4. Disclosure of Personal Data
We do not sell your personal data. We only share your personal data with third parties where necessary to fulfil your order or as required by law, including:
- Our payment provider (HitPay) to process your payment;
- Delivery personnel and logistics providers to deliver your order;
- The respective product manufacturers, distributors or agents, where they fulfil delivery, installation or warranty for your purchase;
- The recipient of an e-gift voucher (your name and message are included in the voucher email);
- Regulators, law enforcement or other authorities where required by law.
6. Security
We take reasonable security arrangements to protect your personal data against unauthorised access, collection, use, disclosure or similar risks, including HTTPS encryption across the website, signature verification on payment notifications, and restricted access to order data.
While we take reasonable steps to protect your personal data, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.
7. Retention
We retain personal data only for as long as it is necessary to fulfil the purposes for which it was collected, including order records required for accounting, warranty support and legal or regulatory purposes, after which it will be deleted or anonymised.
8. Your Rights
In accordance with the PDPA, you may request to access or correct the personal data we hold about you, or withdraw your consent to our continued use of your personal data (which may affect our ability to fulfil your order), by contacting us at [email protected].
We will respond to such requests within a reasonable time and in accordance with applicable law.
9. Third-Party Links
This website may contain links to third-party websites (for example, manufacturers' pages or our payment provider). We are not responsible for the privacy practices or content of those websites, and we encourage you to review their respective privacy policies.
10. Changes to This Policy
We may update this Privacy Policy from time to time. The updated version will be posted on this page and takes effect upon posting. Your continued use of the website after any changes constitutes acceptance of the updated policy.
11. Contact Us
If you have any questions about this Privacy Policy or how your personal data is handled, please contact us at [email protected], or write to: Sg Appliances Pte Ltd, Block 1016 Geylang East Avenue 3 #04-151, Singapore 389731.